WHY THE BESTSELLERS GROUP
Your story isn't just important, it's everything. Whether you are a budding author or a successful brand, a desired destination or a worthy cause, your story is how you connect, how you inspire. It's your legacy. It's your business. It's your life. Time to give it a little TLC. We'd love to help.
The Bestsellers Group is a company of bestselling authors who can help with everything from brand storytelling to corporate anniversaries and histories; from memoirs and biographies to other works of nonfiction; from editing and ghostwriting to private consultations. For your best story, work with the best.
WHAT WE DO
Traditional marketing attempts to connect through the head. Companies like Apple, TOMS, and GoPro use brand storytelling to reach for the heart, forging a deeper, longer lasting, more meaningful connection. Try to watch this brand story without tearing up.
Already engaged in a little storytelling? Great. Our bestselling authors can assess your materials to-date and show you how to use proven literary techniques to give your storytelling a boost.
Stories to Drive social Media
"Hey, we need a Twitter campaign!" Um, okay. Social media is a wonderful way to connect with your audience, but what's your story? The Bestsellers Group can help you to uncover and shape stories that will resonate with followers and drive your social media efforts for years.
Brand Anniversaries and Histories
Congratulations! You did it. Time to celebrate. Well-crafted anniversary and brand history books cement legacies, inspire supporters, drive communications efforts, and position your brand for more success ahead.
Under the Tuscan Sun. Midnight in the Garden and Evil. Wild. Nothing drives tourism like a good story. Go beyond checklist marketing (Hotels? Check!) and dig into the essence of place. Your destination deserves it.
It's a tough market out there, with more and more nonprofits competing for shrinking funds. Stand apart from the crowd by telling stories that will resonate with donors, supporters and the people you serve.
Training and Workshops
Q: Who's telling your brand story? A: Your entire staff. And they are telling it every day through their interactions. Workshops and training help your staff better understand the mission while honing their storytelling skills.
Perhaps your life has the makings of a bestseller. Or maybe you just want record your story for posterity. Go for it. We can help with everything from themes and structures, to characters and dialogue, to publishing options and marketing.
Our clients find family history projects to be among the most meaningful undertakings of their lives. Stories bring families together, bridge generations, and shape legacies.
Feel like you have a book inside you that's dying to come out? Maybe it's a history, or a business narrative, a self-help guide, or a travelogue. We can show you how to get started, then help at every step of the way. That book inside? Time to let it out.
Writing, Ghostwriting, Editing
Writing a book is damn hard. We've been there. We've clocked our 10,000 hours and then some. We've struggled with your same challenges and found ways to overcome them. We know exactly what your book needs to shine.
Getting stuck on a writing project comes with the territory. We've all fantasized about reaching out to a professional for advice when those challenges arise. Well now you can. Our bestselling authors are just a phone call away.
WHO WE ARE
Some companies take shape in business schools. Not this one. The story behind The Bestsellers Group began when I got dumped at the altar by my fiancée. Instead of heading to therapy (or a local bar), I decided to go ahead with the wedding weekend and the prepaid honeymoon to Costa Rica, swapping my recently divorced brother for my runaway bride. We had such a good time clearing our heads and re-bonding as brothers that we decided to extend the honeymoon...for two years and 53 countries.
During the honeymoon I wrote. From the heart. About anything I wanted. It felt invigorating and liberating, like being handed a giant box of Crayola crayons after spending a lifetime coloring in gray. At the end of the travels, I had several offers to go back to my career in corporate communications. But the heart is a powerful thing. Once you write with it, everything else feels hollow.
So I decided to write a book called, you guessed it, Honeymoon with My Brother. The memoir became a bestseller. I told my story on The Today Show and Oprah. I then authored a follow-up called How the World Makes Love, a lighthearted look at love and dating around the world. All for getting dumped!
At the same time, I started to help people, brands, and organizations with their storytelling. I loved seeing their stories come to life, get published, distinguish their brand, or inspire followers. My clients all had a compelling story to tell. They just needed a little help getting it out.
That's why I decided to create The Bestsellers Group -- to help even more people shape and share their stories with the world. I rounded up a team of the best storytellers I know, bestselling memoirists, brand storytellers, travel writers, and business authors. Your story deserves nothing less.
-- Franz Wisner, Founder, The Bestsellers Group.
We have several upcoming storytelling events planned in:
San Luis Obispo
Please contact us for more details.